Ok, we’ve all been the victim of a bad pop up banner ad. They’re everywhere, and quite pesky. Occasionally there’s a clever one, and hey, it’s a relief. This one, to me, is a giant fail. Ok, usually the before/after picture quality varies greatly. The before is grainy and poorly lit while the after has a quite tanned subject replete with perfect lighting. At least this one’s got some consistency (hey, looking for a nugget of positivity). But come on, puff it out, suck it in? Not a real convincing before and after shot. I think I could model for both of these photos right now. Not to mention that sure looks like a man. Good stuff.
advertising fail3 02 2010